Wednesday, February 19, 2014

CHA! by Texas Pete® Sriracha Sauce

Hot pepper sauce is no secret to the Deep South and many Southerners are well familiar with the North Carolina based Texas Pete® family of wing and hot sauce products. While Sriracha hot chile sauce may be a bit more elusive here in the Deep South, though some of us certainly are familiar with it and do use it, it is certainly highly popular all over the world, including here in the United States.

A fiery blend of heat and sweet, sriracha, named after the coastal city of Si Racha, in the Chonburi Province of Eastern Thailand, is made from hot chile peppers, sugar, garlic, vinegar and salt. Its early positioning as an Asian sauce evolved over time, into a condiment that adds its unique flavor to almost any cuisine. Launched originally here in the U.S. in small Asian restaurants in Southern California, the flavor has become a major trend all across the country.

You may have heard at the end of 2013 that there were worries about a shortage of sriracha after a major U.S. producer suffered some setbacks in production. Sriracha fans were in a panic of fear there would be a shortage of the coveted sauce... but no worries. Already in development for more than a year, Texas Pete® announced in late December 2013, the arrival of their very own sriracha hot chile sauce called CHA!.
“CHA! by Texas Pete® was designed specifically for enthusiasts who are always chasing the next great taste,” says Steve DeCorte, general manager of sales at TW Garner Food Company. “The growth of sriracha sauce over the past few years has been fast-paced and we anticipate that CHA! by Texas Pete® will deliver the bold, balanced flavors we’re known for to a whole new audience.”
Thicker than hot sauce, and almost a paste really, sriracha goes well in and on so many things - hot dogs, burgers and sandwiches, on eggs and quiche, as an enhancement in marinades, sauces, in pasta dishes, soups and other recipes. It makes a great dipping sauce and goes well as a garnish on pizza, salads, and really just about anything - even popcorn!

I was recently offered the opportunity to try a bottle of CHA!, and it sure holds its own. Check out these spicy sriracha shrimp I made!

If you are already a fan of sriracha, you'll love this version from Texas Pete®. With the classic, and well balanced, spicy sweet flavor you already know, you'll find it fits in perfect for everything you love to put a few drizzles on.

Sriracha CHA! by Texas Pete® comes in a hefty 1 pound 2 ounce hinge-topped squeeze bottle. While it is new to the market, keep your eyes open at your local markets for CHA! by Texas Pete Sriracha sauce as it becomes more widely available across the country. No matter how you use it—in the kitchen or on the table—now is the time to Embrace Your CHA!ddiction.

For more information, visit the website, find Texas Pete on Facebook or follow them on Twitter

Disclosure: I received a free bottle of CHA! by Texas Pete® Sriracha Sauce.